Name: Crash Course: Business Entrepreneurship
Uploaded: 2019
Description: Hi. I'm Anna Akana, and for the next 17 weeks I'll be your host for the second half of Crash Course Business.

Hi. I'm Anna Akana, and for the next 17 weeks I'll be your host for the second half of Crash Course Business.

You've probably heard the word "Entrepreneur" thrown around a lot in business. It conjures images of Elon Musk, Bill Gates, or Oprah Winfrey. But, it goes way beyond that. In this episode of Crash Course Business: Entrepreneurship, Anna helps us to figure out who Entrepreneurs are.

embedded

Who Even Is An Entrepreneur?: Crash Course Business - Entrepreneurship #1

So, where do ideas come from? And what do you do with them once you have them? In this episode of Crash Course Entrepreneurship, Anna helps to answer these questions (and more) as we figure out what we need to do to launch our business.

So, You Have an Idea: Crash Course Business - Entrepreneurship #2

Value is the core of any business, and it directs all future decisions, innovations, and customers that get targeted. Even if we?ve thought about the big picture if we can?t explain how an idea makes someone?s life better, then why should anyone pay attention?

Value Proposition and Customer Segments: Crash Course Business - Entrepreneurship #3

We?re used to competitions with clear winners and losers. In business, though, there isn?t just one winner. So as entrepreneurs, we have to take stock in the middle of the competition, and ask the question: ?how competitive am I?"

What Can You Learn from Your Competition?: Crash Course Business Entrepreneurship #4

It can be daunting to move from the abstract idea stage to the realm of bank accounts, taxes, and liability. Sometimes, it can feel like you?re making arbitrary decisions, but we?re going to wade through the legalese together. Things are about to get legit.

Legal Basics and Business Entity Formation: Crash Course Business Entrepreneurship #5

Imagine if the only videos on YouTube were people looking for love. That could have been the world we lived in! The reason they didn?t flop, is because they were willing to listen and fundamentally change their business when their original idea didn?t meet the needs of their market.

Minimum Viable Product and Pivoting: Crash Course Business Entrepreneurship #6

To figure out if an idea is as good as we think it is, we have to talk to our customers. We?ve said it over and over again. We have to ask them what they like, dislike, want, or need, and we want honest feedback about our product or service. But? how?

How to Get Useful Feedback about Your Product: Crash Course Business Entrepreneurship #7

When someone says they?re ?studying business? or they ?work in business,? they could mean so many different things. They could be in marketing, sales, finance, or human resources. So much goes into keeping a company running smoothly.

The Core of a Business - Key Activities & Resources: Crash Course Business Entrepreneurship #8

Entrepreneurs do have to wear a lot of hats, but we need to understand where we fall short and where other people or products could help get the job done. We can?t be an expert in everything or have time to do everything. But some people or some software can help!

How to Seek Help and Find Key Partners: Crash Course Entrepreneurship #9

Like any committed relationship, the relationship between a business and its customers needs nurturing. And that shouldn?t come as a surprise! We need customers to run a successful business, and naturally, they?re going to have certain expectations.

How to Build Customer Relationships: Crash Course Entrepreneurship #10

No business, no matter how innovative and amazing it is, will survive if people haven?t heard of it. If people don?t know something exists, they?ll never be able to purchase it. It?s time to work on our communication skills.

How to Communicate with Customers: Crash Course Entrepreneurship #11

It can be hard to strike the right tone or know what?s going to appeal to someone, but there are tricks. We can craft a narrative and use well-placed emotional appeals to tell customers a story.

How to Sell Anything: Crash Course Entrepreneurship #12

Profit, revenue, income, assets, cash flow -- all these words mean money, but they all have specific uses. In business, money is important to us and we want to describe it as accurately as possible.

Revenue Streams: Crash Course Entrepreneurship #13

Expenses can pop up, supplies can suddenly be hard to find, or delivering the most value to customers can involve some expensive choices. Businesses can run out of money -- it happens. But it doesn?t have to happen to us.

Expenses & Costs - How to Spend Money Wisely: Crash Course Entrepreneurship #14

Honestly, ?spreadsheets? are kind of the vegetables of the business world -- the very idea of them makes some people queasy. But that?s ok! They can be intimidating, but they?re not impossible to understand.

Keeping Track of Your Money: Crash Course Entrepreneurship #15

This episode is near the end of this series, but entrepreneurship isn?t a linear journey. You might need funding to accomplish any of the steps to build a business, not just when you?re ready to take a product or service to market.

Financing Options for Small Businesses: Crash Course Entrepreneurship #16

In business, growth basically means making a company more successful in some way: finding a new revenue stream, revamping the cost structure to minimize expenses and increase profit, or adding new people and knowledge to the team.