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Going Circular

Imagine a future where we mimic the genius of nature—to re-calibrate the way humankind lives, breathes, builds—respecting the limits of our resources and transforming the modern world. Going Circular unlocks the secrets to circularity, an innovative concept that could save our collective future on Earth. Sometimes the best solutions come from surprising places.

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Meet the visionaries

James Lovelock

James Lovelock

Independent Scientist

For nearly 100 years James has never been far from the intellectual fray.

Gaia Theory — ridiculed as fringe metaphysics in the 1970’s — is now recognized as a lens to understanding our planet’s past, and a blueprint for predicting its future.

Janine Benyus

Janine Benyus

Biologist and Science Writer

Inspired by nature's interconnectivity, Janine is a chemist uncovering how biomimicry — the art of mimicking biological functions — can inform modern innovations.

From chemical formulations to economic models, and from product design to information technology, biomimicry brings nature's wisdom into the modern age.

Arthur Huang

Arthur Huang

Engineer and Designer

A true Renaissance man, Arthur seamlessly wields art, design, architecture and engineering to rewrite the human relationship with production.

Finding inspiration in nature's circular systems, his innovations are rewriting humanity's crash course with overconsumption.

John Fullerton

John Fullerton

Former M.D. | 
J.P. Morgan

A seasoned Wall Street executive turned impact investor and some say philosopher, John left the upper echelons of JP Morgan to pioneer the concept of Regenerative Economics. He is convinced that future economic prosperity is dependent upon transforming our economies and finance into alignment with the patterns and principles of living systems, thereby unlocking regenerative potential.

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